AI software · Synthesia
Promote Synthesia
Synthesia
All-in-one AI video platform that turns text, scripts, and documents into studio-quality videos with AI avatars and voiceovers in 160+ languages.
Partner summary
The offer at a glance
A quick read on buyer fit, pitch, economics, and promotion fit.
Best buyer
Learning & Development teams
Main outcome
Save up to 90% of time and cost on video production.
Commission
To be confirmed
Best channels
Content Marketing And SEO Blog Posts, Email Newsletters To Opted-In Audiences, Organic Social Media, Partner And Affiliate Referrals
Terms
Founder confirmation required before promotion.
Main pitch
Synthesia is the #1-rated AI video platform for business: turn any prompt, script, or document into a studio-quality video with 240+ AI avatars and 1000+ voices, then translate...
Economics
Partner terms
Commission, pricing model, and review timing for this listing.
Commercial terms
Partner terms
Founder confirmation required before partners promote this listing.
- Commission
- To be confirmed
- Pricing
- Subscription
- Duration
- —
- Review period
- 30 days
Pricing tiers
Free
Primary$0.00/ free
Tracks Free Account Signup
- Create AI videos with no credit card required
- Access AI avatars and AI voiceovers
- Try AI video generation, dubbing, and translation
Enterprise
Custom/ custom
Tracks Enterprise Demo
- Custom pricing and a personalized tour
- Advanced security including SSO and compliance controls
- Voice cloning, custom avatars, and scaled organization features
Who this converts for
The buyers this offer is shaped for. Match your reach to the strongest audience fit.
Learning & Development teams
L&D and instructional design teams producing and updating large training and onboarding video libraries across many languages.
Pain points
- Slow, expensive training video production
- Localization requires re-recording
- Manual LMS updates
- Slow, costly traditional video production
- Re-recording required for every update or language
- Hard to keep video on-brand and current at scale
- Reaching a multilingual global audience consistently
Desired outcomes
- Training videos in minutes
- Localization without re-recording
- One-click updates across the LMS
- Create and update videos in minutes
- Localize into 160+ languages without re-recording
- Cut video production time and cost by up to 90%
- Keep every video on-brand and continuously current
Sales Enablement teams
Enablement and revenue teams creating training, product, and customer-facing videos at scale.
Pain points
- Enablement content goes stale fast
- Costly localized enablement video
- Inconsistent regional messaging
Desired outcomes
- Refresh enablement video in minutes
- Consistent messaging in every language
- Faster enablement cycles
Marketing teams
Marketing and content teams producing explainers, ads, social, and landing-page videos without studios or agencies.
Pain points
- Slow, expensive agency production
- Hard to scale video across channels and languages
- Hard to stay on-brand
Desired outcomes
- Affordable campaign video at speed
- Localized campaigns across 160+ languages
- On-brand video with a Brand Kit
Internal Communications & Business Operations teams
Comms, operations, and knowledge teams delivering leadership updates, change management, SOPs, and process video across the organization.
Pain points
- Hard to scale internal video
- Re-recording for every change
- Reaching a multilingual workforce
Desired outcomes
- Frequent internal video updates
- Reach every employee in their language
- Consistent presence without filming
IT & Cybersecurity and Knowledge Management teams
Security and knowledge teams producing security awareness, compliance, and SOP training that must stay current and compliant.
Pain points
- Outdated security and compliance training
- Vendor dependency for updates
Desired outcomes
- In-house, always-current security training
- Compliant, controlled content
Mid-market and enterprise teams in L&D
Help business teams produce, localize, and continuously update studio-quality video at scale without cameras, studios, or actors.
Why partners convert here
When to pitch this, and the outcomes the buyer actually gets.
Use cases
- Scale employee training and onboarding video libraries
- Scale employee training and onboarding video libraries
- Localize video into 160+ languages without re-recording
- Localize video into 160+ languages without re-recording
- Produce sales enablement and customer-facing videos
- Produce sales enablement and customer-facing videos
- Keep compliance training current with one-click updates
- Keep compliance training current with one-click updates
- Internal communications and change management video
- Internal communications and change management video
Outcomes
Equivalent engagement and knowledge transfer versus human-presenter video, per independent research.
EvidenceCreate and update videos in minutes
Localize into 160+ languages without re-recording
Keep every video on-brand and continuously current
Rated 4.7/5 on G2 from 2,000+ reviews
EvidenceTrusted by over 90% of Fortune 100 companies
EvidenceIndependent research on engagement parity
EvidencePeer-reviewed knowledge-transfer study
EvidenceHeineken video transformation case study
EvidenceIndependent research on engagement and knowledge transfer
EvidenceBefore · After
Scale employee training and onboarding video libraries
Before
Building and maintaining a training video library required studios, filming, and weeks of production for every update.
After
Teams create and update training videos in minutes from a script or document and sync changes automatically across their LMS.
Expected outcome: Faster content creation and continuously current training at lower cost.
What makes this different
Where this offer beats the alternatives.
240+ AI avatars and 1000+ voices with personal and studio avatar options
One-click translation and dubbing into 160+ languages with voice preservation and lip-sync
Brand Kit, version control, analytics, and SCORM export in one platform
SOC 2 Type II, ISO 42001, and GDPR compliance with a Trust & Safety team
Highest-rated AI video generator on G2, trusted by 90%+ of the Fortune 100
Promotion strategy
Partner playbook
Angles, questions, objections, and inputs to keep outreach sharp.
Value proposition
All-in-one AI video platform that turns text, scripts, and documents into studio-quality videos with AI avatars and voiceovers in 160+ languages.
How to pitch
Synthesia is the #1-rated AI video platform for business: turn any prompt, script, or document into a studio-quality video with 240+ AI avatars and 1000+ voices, then translate it into 160+ languages in minutes. Teams cut video production time and cost by up to 90%, and it is trusted by over 90% of the Fortune 100 with SOC 2 Type II, ISO 42001, and GDPR compliance.
Positioning
Position Synthesia to L&D, sales enablement, marketing, and internal comms teams as the fastest way to produce and localize on-brand business video without cameras, studios, or actors.
Best angles to test
- Cut video production time and cost by up to 90%
- Localize one video into 160+ languages with no re-recording
- Keep training and compliance content always current with one-click updates
- AI avatars proven to match human-presenter engagement
- Enterprise-grade security and compliance for regulated teams
- Create studio-quality AI videos from text, scripts, documents, or URLs
- 240+ AI avatars and 1000+ AI voices
- Translate and dub videos into 160+ languages
- Rated 4.7/5 on G2 from 2,000+ reviews
- Trusted by over 90% of Fortune 100 companies and 50,000+ businesses
- SOC 2 Type II, ISO 42001, and GDPR compliant
- Free plan available with no credit card required
Angles to avoid
- Do not claim guaranteed revenue or results
- Do not claim results are typical
- Do not claim an official partnership before founder approval
- Do not claim Stripe-verified payouts
- Do not claim managed checkout is ready
- Do not overstate AI avatar realism beyond what the website and published research state
- Do not misrepresent compliance certifications
Discovery questions
- How many training, enablement, or marketing videos do you produce and update each year?
- How many languages do you need to support, and how do you localize today?
- What does video production cost and how long does it take per video?
- Who owns video updates, and how often do they go stale?
- What security and compliance requirements must a video tool meet?
Disqualifiers
- Teams that need bespoke live-action cinematic film production or have no recurring or multilingual video needs.
Target keywords
Objections & responses
“Will AI avatar videos feel impersonal or hurt engagement and retention?”
Response: Independent research cited on the website (a UCL report of 500 learners and a peer-reviewed USC Marshall study of 250+ professionals) found engagement, retention, and knowledge transfer equivalent to human-presenter video, with the AI version completed about 20% faster.
“Is our data and content secure enough for enterprise use?”
Response: Synthesia publicizes SOC 2 Type II, ISO 42001, and GDPR compliance, content moderation, and a dedicated Trust & Safety team, and is used by over 90% of the Fortune 100.
“Can it really handle our languages and scale?”
Response: The platform supports 240+ avatars and 1000+ voices and one-click translation and dubbing into 160+ languages from a single source video, so one video publishes globally without re-recording.
“Is the output good enough for customer-facing and external use?”
Response: Synthesia produces studio-quality, on-brand video with a Brand Kit for logos, colors, and fonts, and is used by major enterprises for marketing, sales, and external communications.
Rules
Promotion rules
Where you can promote, what is restricted, and what the founder requires.
Allowed channels
Restricted channels
- AI-generated content
- Yes
- Content reuse
- No
- Founder approval
- Yes
Approved claims
- Create studio-quality AI videos from text, scripts, documents, or URLs
- 240+ AI avatars and 1000+ AI voices
- Translate and dub videos into 160+ languages
- Rated 4.7/5 on G2 from 2,000+ reviews
- Trusted by over 90% of Fortune 100 companies and 50,000+ businesses
- SOC 2 Type II, ISO 42001, and GDPR compliant
- Free plan available with no credit card required
Claims to avoid
- Do not claim guaranteed revenue or results
- Do not claim results are typical
- Do not claim an official partnership before founder approval
- Do not claim Stripe-verified payouts
- Do not claim managed checkout is ready
- Do not overstate AI avatar realism beyond what the website and published research state
- Do not misrepresent compliance certifications
Evidence
Proof & trust signals
Claims, evidence links, and operational trust signals partners can lean on.
Proof points
- Time and cost reduction: 90 percent
- Localization time reduction: 10 minutes
- Equivalent engagement and knowledge transfer versus human-presenter video, per independent research.
- Supported languages: 160 languages
- Create and update videos in minutes
- Localize into 160+ languages without re-recording
- Keep every video on-brand and continuously current
- Rated 4.7/5 on G2 from 2,000+ reviews
- Trusted by over 90% of Fortune 100 companies
- Independent research on engagement parity
- Peer-reviewed knowledge-transfer study
- Heineken video transformation case study
- Independent research on engagement and knowledge transfer
Proof links
- Synthesia logo
Synthesia primary wordmark logo
- Synthesia platform overview
Synthesia AI video platform marketing image
- AI avatars
Synthesia AI avatar generator hero visual
About Synthesia
Synthesia is an enterprise AI video platform that lets business teams create, localize, manage, and publish studio-quality videos without cameras, studios, or actors. Users turn a prompt, script, document, or URL into a presenter-led video using 240+ AI avatars and 1000+ AI voices, then translate or dub it into 160+ languages, apply a Brand Kit, and publish with version control, analytics, and SCORM export. It is SOC 2 Type II, ISO 42001, and GDPR compliant and is used by over 50,000 companies, including more than 90% of the Fortune 100.
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